Your information. Handled thoughtfully.

Who We Are

This website and the Brand Mint Fashion online store are operated by Brand Mint Private Limited.

Our online store offers women's fashion products, including Saree, Kurta Set, Short Kurtis, Tshirt and Cord Sets. For purposes of applicable privacy and data-protection requirements, Brand Mint Private Limited determines how personal information collected through this website is processed unless otherwise stated.

Personal Information We May Collect

The information collected depends on how you interact with our website and services.

Fashion and product preferences

Product selections such as preferred sizes, colours, designs or fashion categories may be processed to provide shopping functionality. We do not intend to use fashion choices to infer sensitive personal characteristics about a customer.

How We Collect Information

Information may be collected directly from you, automatically through use of our website or from service providers involved in completing a transaction.

• When you create or update a customer account.
• When you place, pay for or manage an order.
• When you provide billing or delivery details.
• When you contact our customer-support channels.
• When you request a cancellation, refund, return or other post-purchase assistance.
• When you browse products or use website features such as cart, wishlist or account pages.
• Through cookies and similar technologies used by our website and authorised service providers.
• From payment providers, logistics providers or other parties involved in fulfilling your request.

How We Use Personal Information

We process personal information for specified purposes for which information is provided, with consent where required, and for other uses permitted by applicable law.

• Creating and maintaining customer accounts.
• Processing and confirming purchases.
• Arranging packaging, shipment and delivery.
• Providing order-status and tracking information.
• Processing cancellations, returns and refunds.
• Providing customer support and responding to enquiries.
• Detecting suspected fraud, abuse or unauthorised activity.
• Securing accounts, transactions and our website infrastructure.
• Maintaining business, accounting and transaction records.
• Complying with applicable tax, regulatory, judicial or legal requirements.
• Improving website usability, catalogue navigation and customer experience.
• Sending promotional communications where the customer has consented or where otherwise permitted by applicable law.

Payments and Financial Information

Payments made through Brand Mint Fashion may be processed by banks, payment gateways, UPI service providers or other authorised payment-service providers.

Depending on the payment method, the payment provider may collect information required to authenticate and complete the transaction. We may receive information such as transaction identifiers, payment status, payment method and refund status.

Cookies and Similar Technologies

Our website may use cookies, local storage and similar technologies to operate essential functionality and improve the shopping experience.

Essential cookies

These may be required for features such as customer login, shopping cart, checkout, security and session management.

Preference cookies

Where enabled, these may remember selected preferences to make future website interactions more convenient.

Analytics

Where analytics tools are enabled, information about website usage may be processed to understand performance, traffic and interaction patterns.

Advertising or marketing technologies

Where such technologies are used, applicable consent and preference controls will be provided where required by law.

Browser settings may allow users to block or remove certain cookies. Disabling essential cookies may prevent parts of the website, account or checkout from functioning correctly.

When We Share Personal Information

We do not disclose personal information merely because it has commercial value. Information may be shared only where reasonably required for operating our services, fulfilling customer requests or complying with law.

• Payment service providers for processing transactions, refunds and payment verification.
• Courier and logistics providers for shipment, delivery, tracking and returns.
• Website, hosting and technology providers supporting infrastructure, security and website operation.
• Communication providers used for transactional email, SMS or similar customer notifications.
• Analytics or marketing providers where such services are enabled and their use is permitted under applicable law.
• Professional advisers such as auditors, accountants or legal advisers where reasonably necessary.
• Government authorities, regulators, courts or law-enforcement agencies where disclosure is required or permitted by applicable law.

Marketing Communications

Where you have chosen to receive promotional communications, we may send information about products, collections, offers or other Brand Mint Fashion updates using the communication channels for which permission has been provided.

You may withdraw or change your marketing preference using an unsubscribe mechanism, available account preference or by contacting us. Withdrawal from promotional communication does not prevent us from sending service-related messages that are reasonably necessary for an existing order, transaction, account, security issue or legal obligation.

Data Retention

Personal information is retained only for as long as reasonably necessary for the purposes for which it was collected or for a longer period where retention is required or permitted by applicable law.

Relevant factors may include:

• Whether a customer account remains active.
• Whether an order, refund, return or dispute remains open.
• Requirements relating to accounting, taxation and statutory records.
• Fraud-prevention, security and legal-claim requirements.
• Obligations imposed under applicable laws, regulatory directions or court orders.

When information is no longer required for a lawful purpose, it may be deleted, anonymised or otherwise disposed of in accordance with applicable requirements and our operational procedures.

Data Security

We use reasonable administrative, technical and organisational safeguards appropriate to the nature of information processed and risks associated with our e-commerce operations.

These measures may include controlled access, account authentication, secure connections, system updates, hosting safeguards, security monitoring and access limitation where reasonably appropriate.

However, no website, internet transmission, electronic storage system or online service can be guaranteed to be completely secure. Customers should protect their account credentials and should not disclose passwords, OTPs, UPI PINs or similar authentication information to unauthorised persons.

Where a personal-data breach requires notification under applicable law, we will take appropriate steps in accordance with the legal requirements applicable at that time.

Children's Personal Data

Brand Mint Fashion is a general women's fashion e-commerce service and is not specifically directed at children.

Where processing personal data relating to a child requires consent of a parent or lawful guardian under applicable Indian data-protection law, appropriate consent or verification measures will be followed as and when such requirements apply.

If we become aware that personal information of a child has been processed contrary to applicable requirements, reasonable steps may be taken to address the matter.

Your Privacy Rights

Subject to applicable law and the commencement of the relevant statutory provisions, individuals may have rights relating to their personal data.

These may include the ability to request access to information about personal-data processing, correction or updating of inaccurate data, erasure where legally applicable, withdrawal of consent, grievance redressal and other rights provided by applicable Indian data-protection law.

Certain requests may be subject to identity verification and may be limited where retention or processing remains necessary for legal compliance, fraud prevention, dispute resolution, contractual records or another purpose permitted by law.

Third-Party Websites and Services

Our website may contain links or integrations involving payment providers, delivery services, social platforms or other third-party services.

Once you interact directly with a third-party service, its own privacy practices, terms and security measures may apply. We encourage users to review the applicable policies of such third parties before providing information directly to them.

Processing and Storage Outside India

Some technology, cloud, communication, analytics, payment or other service providers used in operating an online store may process or store information using infrastructure located outside India.

Where personal information is transferred or processed outside India, such activity will be subject to applicable Indian law and any restrictions, conditions or directions relating to cross-border personal-data transfers that are legally applicable at the relevant time.

Changes to This Privacy Policy

We may revise this Privacy Policy when required due to changes in our website, business processes, technology, service providers or applicable laws and regulations.

A revised version may be published on this page with an updated revision date. Where applicable law requires additional notice or consent for a material change, appropriate steps will be taken.

Privacy Questions and Grievances

If you have a question, concern or request relating to this Privacy Policy or processing of your personal information by Brand Mint Fashion, you may contact us using the details provided below.

Please provide enough information for us to identify and understand the request. We may request reasonable information to verify the identity of the person making a privacy-related request before acting upon it.